Project: Visual Identity
Client: Coutours
Created: Visual identity, branding and logo.Process: To create something stylish and accessible for this company specialising in fashion tours around London. A lot of research was undertaken into fashion brands and marketing before the whole branding vision was achieved.
Project: LOGO DESIGN
Client: Massimo Developments
Created: Logo.Process: Developing a font to express the idea of connecting shapes and building levels for this property development firm.
Project: LOGO DESIGN
Client: fourzeroone
Created: LogoProcess: Asked to develop a logo as part of this design company’s growth strategy. They wanted a take on its current logo that set the new department apart while maintaining the look and ethos of the company.
Project: LOGO DESIGN
Client: mms
Created: LogoProcess: To create a new typographic logo design for a drainage company that was clean and concise.
Project: LOGO DESIGN
Client: PaperWorld
Created: LogoProcess: Paperworld commissioned us to generate logos as part of their growth strategy.
Project: Logo Design
Client: esc
Created: LogoProcess: RARE created this Escheresque logo playing with the idea of three-dimensional space and illusion for this storage company.
Project: LOGO DESIGN
Client: spc
Created: LogoProcess: Created a logo for this company incorporating the idea of a racetrack for SPC who specialize in high performance cars.
Project: electric boogaloo
Client: RARE Design
Created: LogoProcess: Creating a font to express this 'old electro phrase'.
Project: RARE Animation
Client: RARE Design
Project: SHOWREEL
Client: TP Bennett LLP
Created: 2007/2008 Show ReelProcess: tp Bennett is a high-profile architectural firm based in London. Rare were asked to produce a 20 minute show reel that showcased their latest and best work for the MIPM event.
Project: VERBATIM IFA
Client: Verbatim
Created: Video Screen SaverProcess: Made to coincide with the creation of the video project for the upcoming IFA. We produced a motion piece based on the latest range of hard drive solutions Verbatim had created.
Project: VERBATIM HDD
Client: Verbatim
Created: Video Projection for Show standProcess: Using Verbatim’s current image library and colour palette, our challenge was to produce a video piece that could be used at the IFA (the worlds largest consumer electronics fair).
Project: Student Advert
Client: SBUK
Created: A 30 second television advert .Process: Using some supplied footage, RARE created a 30 second television advert to promote 'spring-break uk 2008'.
Project: RARE Showreel
Client: RARE
Project: Spov
Client: Spov
Created: WebsiteProcess: RARE were asked by SPOV to create a technically advanced, accessible platform for them to showcase their portfolio. Using a combination of creative javascript we created this site with an integrated CMS.
Project: Wimbledon
Client: FILA
Created: MicrositeProcess: As the Official Wimbledon Footwear Licensee, Fila wanted a mirco-site to launch their new shoe, the Alfa 2. This site also contains examples of the rich history of Fila & Wimbledon and a daily summary of the Fila athletes results.Visit
Project: FILA EU
Client: FILA
Created: WebsiteProcess: Fila were aware their site was ‘behind the times’ digitally and requested a complete re-vamp.With a combination of Flash, HTML and Javascript, Fila now has a platform to strengthen its online integrity.
Project: Information Pioneers
Client: BCS / Glasshouse
Created: WebsiteProcess: RARE were asked to produce a site for the British Computer Society called 'Information Pionners' showcasing 150 IT greats who have influenced our lives. Vote for your favourite now! Click here
Project: FULLCIRCLE
Client: FULLCIRCLE
Created: WebsiteProcess: Taking a completely new direction we used the latest campaign images, art directed by Tom Lardner Limited, as our main focus to the site. The site is built with DHTML and features a simple CMS to create a blog, press archive and features the ability upload video assets.
Project: Imagine Greater
Client: syfy
Headed by 4creative and working with MPC, RARE helped to create the online experience that engaged the user and let them delve deeper into the new world of Syfy.
http://www.syfy.com/imaginegreater
Project: David Money Architects
Client: David Money
Created: WebsiteProcess: Working with Plan 9, RARE designed this DHTML site to showcase the architects portfolio.
Project: Gretna Gateway
Client: Gretna Gateway
Created: WebsiteProcess: We created a bespoke website with a full CMS system using the new branding that had been developed for the centre.
Project: Shopping Centre template
Client: Jones Lang LaSalle
Created: Website TemplateProcess: We created a versatile template for Jones Lang LaSalle to apply to many of the shopping centres they mamage across the country. These sites are all run from an advanced, yet simple to use CMS.
http://www.west1shopping.co.uk
Project: Jamie Bevan
Client: Jamie Bevan
Created: WebsiteProcess: Using dynamic html and some rather neat Javascript we created a 'flash' style website without the need for any plugins. Its completely scaleable too
Project: Bayeux
Client: Bayeux
Created: Online portfolio and company overview.Process: RARE completely redesigned the online presence for Bayeux, creating a site that showcases the company's body of work encompassed within an innovative quickfolio. View it here.
Project: RARE Christmas 2008
Client: RARE Design
Created: Online gameProcess: Our 2008 Christmas Game.Play it here
http://christmas.wearerare.com/game
Project: The Westbury - Mayfair
Client: The Westbury
Created:High class website for a mayfair hotelProcess:Taking The Westbury's new branding online, RARE have created the website for this exclusive boutique hotel.
Project: The Lucky Strikes
Client: The Lucky Strikes
Created: Bespoke website showcasing the band.Process: Given an open brief, it was decided to challenge the boundaries of what users would expect from a site. Keeping key information clear, the site rewards user exploration of the objects used to navigate around the site.
http://www.theluckystrikes.co.uk
Project: Dodge Journey
Client: Dodge
Created: Homepage feature showcasing New Dodge Journey
Process: Given a specific brief RARE were tasked with creating a visually exciting product to advertise the new Dodge.
Project: Suzuki Swift
Client: Nexus H
Created: Flash Actionscript 3 web siteProcess: Suzuki wanted to create a site that had a little more edge then usual. We took an intial brief from Nexus and designed and built a street environment to explore accompanied by the new swift.
Project: Memory Game
Client: Motorola
Created: A memory game for Motorola.Process: Our first game for facebook was a colour memory game for Motorola. Using flash we developed and designed a game aimed at women. This tied in with the launch of the two coloured U9 phones.
Project: Getty Cannes
Client: Getty Images
Created: Online advertisingProcess: To advertise the Cannes Lions advertising festival, Getty needed an online campaign. We worked with THEM design to produce a landing page, banners and home page billboards.
Project: Back to Front
Client: Back to Front
Created: CMS driven website with e-commerce facilityProcess: Given a broad brief, RARE was asked only to incorporate old Victoriana pictures in a humourous way to establish the brand and its use of Polari for the gay community.
http://www.back-to-front.co.uk
Project: YOUR WAY
Client: Chrysler
Created: Microsite for ChryslerProcess: Developed for Jeep, Chrysler and Dodge we were given a specific brief and initial layout designs to produced the microsite. It allowed users to look at the different models, find out more about the cars and then choose their preferred purchase option.
Project: SBUK
Client: Provide UK
Created: Website with CMS backend system.Process: Aimed at young people, the site had to be fun and party orientated without being too '18-30'. RARE worked with the client from initial concepts to final delivery.
Project: TOM LARDNER
Client: Tom Lardner
Created: A face-lift for the existing website.Process: RARE was asked to update the website. Working image rich content the client wanted the site to scale for different screen sizes without losing the quality of the photographic presentations. Given some initial art direction RARE were given the freedom to develop the site in response to the work of Tom Lardner.
Project: Getty Yankelovich
Client: Getty Images
Created: Online advertisementProcess: Working to a tight deadline RARE worked closely with Them design to produce a range of online marketing products including banners, gifs and flash billboards that span Getty’s worldwide network.
Project: Bolder TV
Client: Bolder TV
Created: Company website showcasing their portfolio of TV adverts.Process: Rare were engaged with the design process at an early stage, providing comment on the development of concepts from the outset. The challenge was then create a solution that could be very easily updated, streaming smoothly while retaining the quality of the advertisement.
Project: Online Magazine
Client: 50:50 Magazine
Created: Online magazine applicationProcess: Working to a specific brief RARE created this online version of the quarterly magazine. Created with a backend to allow simple changes of content and interactive pages for the magazines advertisers. Click here to view.
Project: Justification
Client: Justification
Created: Interactive site for a translation company.Process: Supplied with flat pages we consulted on how the design could translate to the web and provided the technical build and animation of for the site.
http://www.justification.uk.com
Project: Banner Campaign
Client: Triumph
Created: A banner campaign for triumph underwear.Process: From a clear brief, RARE, working with some very stylish publicity shots, created simple but effective web adverts.
Project: MSA
Client: Malcolm Simmonds Architects
Created: WebsiteProcess: Working to a clear brief and supplied imagery from this architectural practice, RARE created a presence. Combining the existing visual material with subtle flash animation in an html accessible website. View it here.
Project: Weekend at Daves
Client: Butlins
Created: Design concept / style for web presenceProcess: Given an open brief RARE created the concept and visual style for this a themed weekend by this well-known holiday resort.
Project: SPRING PR
Client: Spring PR
Created: A website.Process: RARE were asked to produce a completely new web presence for Spring-PR. As the PR company had some great visual sources these played a huge role in developing the concept for the site.
Project: happy christmas
Client: RARE Design
Created: Online gameProcess: A Christmas game from RARE Design Associates.Play it here
Project: Matt Dawson Widget
Client: Coral
Created: Desktop widgetProcess: Coral wanted to use Matt Dawson for their news releases. We created a caricature and series of animations of Matt Dawson to be tied into a desktop news widget that would pull from an RSS feed.
Project: Rare Promo
Client: RARE Design
Created: Flash e-mailProcess: Promotional e-mail for RARE Design.
Project: Rare Promo
Client: RARE Design
Created: Character DesignProcess: Promotional work to push our own design boundaries.
Project: Give More...
Client: Community Channel
Created: Character designProcess: Characters were created for an animated advertisement for the 'Give More, Get More' campaign run by the governments voluntary unit.
Project: Rare Promo
Client: RARE Design
Created: Flash e-mailProcess: Promotional e-mail for RARE Design.
Project: Character Design
Client: DotNoodle
Created: Character designProcess: Working with a clear brief from a specialized search engine we developed a character to personify the service.
Project: Aye Aye Cowboy
Client: Ogilvy Action
Created: Printed invitationProcess: Given the theme of the party RARE were asked to created an illustration for the invitation.
Project: Carling Launch
Client: Carling
Created: Character designProcess: Carling wanted to advertise the way they have been pioneering new technology to keep the beer cooler for longer. We were asked by Ogilvy to come up with characters/animations based on the idea of the Carling Lab.
Project: Ask Purple
Client: Only Finance
Created: Character designProcess: Only Finance's brief was to design a character that could be used for their site. The product had to be versatile design so that it could be transformed according to need.
Project: PINK OR PURPLE
Client: motorola
Created: Animated backdrop for website
Process: With the launch of the U9 handset, Ogilvy Action needed an illustrative style to lift the site they were producing. Our guidelines were to design something versatile enough for future development.
Project: CNX
Client: CNX
Created: Character designProcess: We produced the illustrations for a Cartoon Network game to be used for viral marketing purposes.
Project: Logo Design
Client: Remote Developer
Created: Logo designProcess: Programming company Remote Developer asked us to produce a logo/character for their new launch. Given the idea of modernising classic computers we created a robotic character.
